What Elk Hunting Taught Me About Building a Business

Elk hunting is one of the hardest things I’ve ever done. Not just physically, but mentally. Funny thing is, it’s also the perfect metaphor for entrepreneurship.

When I started elk hunting, I made every mistake possible. I was too quiet when I should’ve been aggressive. I didn’t read the terrain or the wind correctly. I failed because I lacked experience—but more importantly, I wasn’t putting in enough effort to gain that experience.

Sound familiar? Business owners, especially in construction, face the same hurdles. You think landing one big client or finishing a project will guarantee long-term success. But the truth is:

• Consistency beats luck. One good project doesn’t build a legacy.

• Adaptability is key. Just like shifting strategies when the wind changes in the mountains, businesses need to pivot when markets shift.

• Effort matters. You can’t expect to grow if you’re not out there grinding—scouting leads, refining processes, managing projects with intention.

I’ve been inches away from closing deals in business, just like I’ve been yards away from an elk. Both times, I came up short because I didn’t put in enough preparation. But those failures? They taught me more than any success ever could.

Here’s the takeaway: Your results are a direct reflection of your effort. You want to “bring home the elk” in business? Show up. Every day. Do the work, even when it’s hard. Even when no one’s watching. Because that’s where real growth happens.